Monthly Archives: February 2017

Amazon Electronics

We all love buying electronics and don’t need much prompting to dump our current product for the latest up to date version. Amazon Electronics is one of the most popular on-line stores for a variety of reasons; be it the fact that they have a wide variety of products and these are delivered to your door. Even better, if you are wise you can find your favorite gadget at a very competitive price. Here are some of the tricks of the trade when you are browsing through the Amazon Electronics pages. Look out for these tabs or windows on the pages:

Today’s Deals Tab:

This is the first place to look when you open Amazon.com. Click the tab marked “today’s deals” to reveal the singular golden deal of the day. Just to make sure that you come back often there are “lightning deals” to the right of the page, here you can buy a limited number of special priced items which change every hour or so. You get a sneak preview of the item, but no price. Unlike most “deals” or “clearance sales” the Amazon.com versions are not used to dump outdated, shop soiled or poor quality items.

No price listed – click it:

Occasionally you will come across an item that has no listed price, don’t just ignore it. Sometimes sellers offer items at prices that they don’t want to list or they may have a limited number available. Be smart – click on the item and you may be surprised to find that the price is often much lower than the recommended retail price.

Friday Sale

TGIF takes on a new meaning. Log onto Amazon early on a Friday and take advantage of their Friday Sale. You may just find that item you are looking for at a hugely reduced price. You cannot preview the items, so it is a bit of “luck of the draw”, but well worth the wait and effort if your item is listed.

Free Shipping:

Whilst it does not apply to every item on sale, you can get free shipping with Amazon.com buy spending more than twenty five dollars. Look out for the “eligible for free shipping” box and check whether it applies to the item you are purchasing. If you are a frequent shopper it will be to your advantage to upgrade your membership to Amazon Prime at seventy five dollars a year and you will always have free shipping on a two day delivery purchase.

Considering the average cost of nine dollar ninety nine per order you will recoup your cost after just eight purchases. With a little bit of patience and paying attention to what is there to be had, you will find that Amazon Electronics will be the one place you can always find a good deal.

The Top 5 Electronic Stores For Shopping

Recent advances in technology have made just about every type of electronics for the home much more affordable. As things get smaller the benefit is seen in price reductions for the consumer.

Things that were once not affordable, except for the wealthy, are now available to everyone. With this boom in electronics, new stores are popping up everywhere, as well as name brand stores such as Sears, Walmart and Target are starting to carry lines of electronics never seen before.

Best Buy is one of the top 5 electronic stores in the country today. They have a wide range of electronics from computers to a new kitchen stove. Their salespeople are knowledgeable and can offer consumers a number of different options on just about anything they are looking for. It’s not only large appliances that they carry but also the smallest kitchen gadgets. Best Buy has one of the most extensive range of consumer electronics available anywhere.

Sears is another of the top 5 electronic stores. They carry a limited number of different brands and are most famous for their own brand names in the Kenmore line. Whether one is looking for appliances or cameras, they’ll be able to have easy access to a number of brands and salespeople who know what they are selling. Although they may not have the best prices, their sales are very competitive and they stand behind any product they sell, should a consumer have any problems. With many of their own name brand electronics they offer extended warranties.

Radio Shack is another company that falls into the top 5 electronic stores. Their stores are packed with a multitude of different electronics from toys to computers and televisions. They are famous for their own brand name, and their stores sell these over other name brands. Every type of electronic toy for kids can be found at Radio Shack as well as televisions to handheld gaming devices. Although not that well known for large electronics, they carry one of the widest ranges of small electronics. Like Sears, who also has their own brand, Radio Shack stands behind anything they sell, and a consumer can buy with confidence at any of their thousands of stores worldwide.

Comp USA is another company that sells electronics. They offer their customers anything from clocks to complete home automation. This company is known for having items on sale and their flyers should always be consulted before buying any large ticket item. As well, their website offers special deals for their online customers. Be sure to check out the retail ad for the week, as well as their special “deal alerts”. They offer a wide range of different brands for the customer to choose from and this is a perfect store for price comparisons.

Rounding off the top 5 electronic stores is Frys. This store, like Comp USA, carries a wide range of electronic products. Their appliance department is limited to smaller home appliances, but for TV’s, cameras or anything to do with computers, they have a wide variety for the customer to choose from. Like other stores they have a weekly flyer and online specials are available. They also have a wide range of electronic toys for children as well as office products.

2011 Most Anticipated Electronic Gadgets

For tech gadgets fans, the year of 2010 has been a great year and lots of fun, thanks to Microsoft Kinect, Amazon Kindle eReader, Apple iPad tablet, and Samsung Galaxy Tab as well as some Smartphone like iPhone 4 and Nexus S.

Well, how about 2011? What are the most anticipated electronic gadgets of 2011? According to the poll, anyway, Apple will still be a major part of the news cycle, in particular to iPad and Blackberry PlayBook.

3DS

Originally, Nintendo planned to launch its 3D version of the Game Boy. But later on, it said that 3DS would be available on 26 February 2011 in Japan and European in March at ntendo Conference 2010. It is said that the 3DS is really 3D that designed with glasses-free.

iPad 2

As we all know that, Apple has unveiled its iPad tablets, which is now one of the fastest selling gadgets in history with over 3 million sold in the first three months of its life alone. According to statistics, iPad

iPad is estimated to take up a whooping 95% marketshare on top of the entire tablet scene, but it’s not perfect with a great potential of iPad 2.

BlackBerry PlayBook

RIM has launched its first tablet, the PlayBook, and is anticipated to hit the market until the first quarter of 2011. Although the PlayBook might not be as a big of a hit with the direct consumer market – it will likely steal Samsung Galaxy Tab sales rather than iPad sales – but RIM will be just fine as long as companies and government agents buy them for execs.

Motorola Droid Tablet

Motorola Droid Tablet will be probably the first tablet that set up with the new interface – Android 3.0 (Google’s current versions of Android are simply not meant for tablets). As we all know that, the Motorola phones have excellent features and superior marketing capability as well. Motorola and Google have been said to be working closely on the tablet so it should correct many of the downsides of the current Android tablets.

Verizon iPhone 4

Uh, the excellence performance and exquisite design of iPhone 4, I think, I don’t need to say more about. But there is more room for improvement of its AT&T. Good anticipation!

PalmPad

Palm in smartphone market is not smooth as it expected. But Pre and Pixi work well on web OS operating system. Web OS provides a fantastic user experience and just feels like it could be even better on a larger screen. The PalmPad’s philosophy will likely be a lot like the iPad’s where hardware takes second chair to the software. And with the power of HP’s market-leading manufacturing and distribution channels, the PalmPad is set to be a hit.

Sony PSP phone

In the mobile phone market, there are only a handful of Android games worth talking about. But there are a plethora of PSP games. Well, Sony combines the mobile power of Android with the gaming library of the PSP to create the first true gaming mobile phone. Let us count down for that, gamers!

Notion Ink Adam Tablet

With the preferable price and nice hardware and software, the Notion Ink Adam is a great tablet for many users, although Notion Ink hasn’t launched Adam on time again and again. However, now the tablet is expected to be available in early 2011.

Chevy Volt 2.0

GM’s Chevy Volt 2.0 is a new generation of innovative electric vehicle that is said to bring the technology downmarket a bit.

The Old Republic (BioWare’s Star Wars MMO for the PC)

It is expected that BioWare will unveil its new game – The Old Republic (BioWare’s Star Wars MMO for the PC) next year. So for gamers, the Old Republic should be a very important and anticipated game in 2011.

BTW, what’s your most want tech gadgets for 2011?

GOG is a new kind of technology site – a gadget platform for you to engage with your tech gadgets and hang out with people who are as passionate about their gear as you are.

B2B Portal for Design Engineers in Electronics Industry

Characteristics of Electronics Design Industry

Models keep changing very fast, as is envisioned by the rapid introduction of new models of mobile phones, TV and computers. The design engineers keep changing the designs and building in new parts in their prototypes. Some of these prototypes successfully reach the stages of commercial production and the designed parts then undergo major surge in their demand. It is because now these parts (samples) form part of the Bill of materials of the production run.

Typically, the design engineers procure the design parts (samples) on their own and do not involve the purchase departments. The vendors of electronic parts usually follow up with the design engineers and persuade them to use their products (samples) in their new designs. The design engineers, on their part, do not know the sources of supply of their requisite samples. And they often take the easy route of accepting first offered parts (these broadly meet their criteria) from those vendors who may have followed up with them during the design process.

Focus of The Portal

A B2B portal was designed to meet the aforementioned needs of the design engineers. It was positioned as one-stop-shop for entire design engineers to get their samples and complete their design activity.

Background To The Assignment

A software services company had been in the business to meet the design sample requirements of the design engineers of this industry. The company, however, had run out of funds and was not able to sustain the desired level of service to the design engineers.

Requirements Analysis

This company was bought out and a major product upgrade was planned. The earlier product had used java technology so it was decided to use the same technology of higher version. The decision was taken in view of the preferred features of programming language and the associated operating system. Requirements to be changed were collated and listed during the regular operations. Further, pilot surveys were undertaken to cull out other requirement changes. The pilot surveys covered entire stake holders viz., the customers and every members of the supply chain including manufacturers and the dealers.

The Build Phase

The product was built in an outsourced environment i.e., developed in India and was deployed on the high-speed servers in the US. It was targeted to service, for the most part, the needs of the US based design engineers. A transition phase was meticulously planned and the existing data was migrated to the new system.

The Development Environment

The development environment consisted of two levels of servers – the development servers and the test servers. After the product was successfully tested, it was deployed on the pilot server where it was made open to testing by the sales staff and also by the manufacturer organization staff, especially those manufacturers whose change request would have been built into the product release. After the product passed through the pilot phase, it was deployed on the production servers and all the stakeholders (other than that of the design engineers) were sent the release notes.

The Organization

The primary focus was US electronics manufacturers market. The sales function was therefore localized in the US. The customer service function was initially kept in the US. Slowly, it was shifted to India where the call center worked in the US times.

The function related to satisfying the queries of the design engineers and also following up with them post the shipment of the samples to find out the status of the designed parts.

The production function was kept in the India where major product enhancements were planned and undertaken. The system administration function was also kept in India. However, a token representation was kept in the US to take care of the immediate attention related to customer needs.

Traffic on Portal

The portal had a registered customer base of 40,000 design engineers and was growing progressively. Following strategies were used to increase the customer base.

The Financials

The dealers were not charged any money to display their lines on the portal. It was argued that larger the product lines the more the portal would have traction with the design engineers

The design engineers were not charged any money to use the portal. It was argued that more the number of such engineers, the more the utility of this portal would be, for the defined niche and thus, in turn, would increase the customer base

The manufacturers were the only stakeholders who were asked to pay for being on the portal. It was argued that these stakeholders stand to benefit the most (directly as well as indirectly through the dealer sales) if the sample was designed-in and the prototype was to migrate to commercial production.

The Present Status

The economy, especially the electronic industry, underwent a downturn. Therefore, there was a significant drop in the new design activity. The portal, therefore, could not sustain itself at the prevailing scale of operations.

It was hence planned to upscale the operations of the portal in a significant manner. Towards this, funds requirements were worked out. Plans are underway to raise the funds from the market.

Creative Marketing Ideas For Electronics Stores

In today’s technology-driven society, electronics stores don’t always have to do much marketing. There are enough “techies,” or technology fanatics, around to keep these stores in business, not to mention that technology is ever-changing and new products are released often.

Nevertheless, every business has a slow season or two, so if you’re looking for ideas to boost the sales of your electronics store, you’ve come to the right place.

  1. New product launches-Electronics generate excitement and buzz naturally, so turn the release of a hot new product into a full “launch party.” Just like a midnight showing of a highly-anticipated movie, new product launches will ensure that your store is packed. Offer a drawing for one of the free products, or even a coupon to the first X amount of customers. Promote this event heavily, with yard signs and banners around your store that list the date of the party and the name of the product.
  2. Technical support-Many of your customers love your products but may not know how they work, that’s why they’re coming to you. Your employees, however, are very-knowledgeable and can be a great resource for your customers. Offer tech support services, whether this manifests as in-store assistance or actual in-home setup and repair. These services make your business more of a one-stop shop, which keep customers coming back to you. Create a section of your store for service and assistance, and clearly-define it using vinyl decals or a large banner so customers that need help know exactly where to go.
  3. Christmas giveaways-Electronics are always hot-sellers during the holidays, so create promotions that drive customers to you for the perfect Christmas gift. Hold raffles for this season’s hot-selling product, or even discounts based on the amount of money spent in the store. The idea is to do whatever it takes to get customers in your store and not your competitors’.
  4. Electronic marketing-Your tech-savvy customers will respond better to electronic marketing methods than, say, direct mail or a billboard. Utilize email marketing, SMS marketing, and social media to reach your customers directly. Don’t spam them or you’ll get on their bad side, but connect enough that they want to come into your store to see what’s new.
  5. Membership cards-Offer customers the chance to sign up for a membership program. This allows you to gather their information for marketing purposes, and in return they receive a card they can use to earn special discounts. By swiping their card they can receive discounts right away, or they can accumulate points that can eventually be redeemed for discounts to use in the store-it’s up to you!

Michael Allen works as a Director of Marketing in Boston, Massachusetts. He has worked with both large companies and small local businesses for over 20 years. His vast experience in the field of marketing positions him as an expert in helping businesses expand by using marketing tactics.